Community,Patient Services,Mission Watch,

Departments & Programs,Programs and Initiatives

Affordable Care Act and BadgerCare Plus

Affordable Care Act and BadgerCare Plus - Departments & Programs, Programs and Initiatives


With implementation of the Affordable Care Act (ACA) and changes to Wisconsin’s BadgerCare Plus (BC+) on October 1, 2013, we want to be prepared for patients and families who turn to UW Health faculty and staff for information and assistance.

Beginning January 1, 2014, uninsured people are required to purchase health insurance or pay a penalty. The plan can be private or purchased through the Health Insurance Marketplace. If individuals meet eligibility criteria, they may be able to receive a public health insurance plan such as Medicaid, BadgerCare Plus or Medicare. For more information, please go to healthcare.gov or call (800) 318-2596 (TTY: (855) 889-4325).


The Dane County Job Center will have trained counselors to help with enrollment in the Health Insurance Marketplace from 8am–4pm on Mondays, Tuesdays, Wednesdays and Fridays beginning October 7. Enrollment fairs, with representatives from health insurance companies will be held at the job center from 1-6pm on Thursdays beginning October 10. For more information, go to countyofdane.com.

People can also get help enrolling in the Marketplace at public libraries, through Public Health Madison-Dane County. For more information, please see table below or go to publichealthmdc.com.

For internal UW Health staff questions, please contact:


For internal UW Health staff questions, please contact:

Patient Business Services: (608) 262-2221 or (866) 841-8535

Patient Resources: (608) 821-4819


Marketplace: www.healthcare.gov or (800) 318-2596 (TTY: (855)889-4325)

Wisconsin’s Health Insurance Marketplace:  www.healthcare.gov/marketplace/individual/#state=wisconsin

State and Local

BadgerCare Plus: www.dhs.wisconsin.gov/badgercareplus or (800) 362-3002

Dane County Human Services: www.danecountyhumanservices.org/ppaca

Wisconsin Medicaid: www.dhs.wisconsin.gov/medicaid or (800)362-3002

Wisconsin Department of Health Services: www.dhs.wisconsin.gov or (608) 266-1865 (TTY: (888) 701-1251)

ACCESS: www.access.wisconsin.govor (800) 362-3002

Enroll 4 Wisconsin: e4healthwi.org

United Way of Dane County HealthConnect: unitedwaydanecounty.org/healthconnect or call 2-1-1

Private Insurance

Unity: www.unityhealthexchange.com or (800) 362-3310